International Journal of Scientific and Research Publications

IJSRP, Volume 11, Issue 12, December 2021 Edition [ISSN 2250-3153]


Exploring the Impact of Destination Health Risk Image on Post Covid-19 Travel Behavior
      Samarasinghe GDRS, Bombuwala BDDM, Jayarathne EHRS, Jayaruwan EGAPB, Kuruppu CL, Karunarathna KNP
Abstract: From its inception, Sri Lanka commenced strong precautions to prevent the spreading of the virus, which helped to mitigate its impact. Even though the overall damage was initially minor, travel and tourism, the country’s third-largest income source, has plummeted due to the fear of traveling and the need to maintain social distance. Before conducting the study, the researchers distributed a questionnaire to detect any problem with passengers’ perceptions of destination health risks. The conceptualization framework of the study is designed to identify the relationship between independent and dependent variables, which describe the relationship between the destination health risk image and travelers’ behavior. This unexpected public health disaster has now turned into a devastating economic crisis for the entire world, including the tourism, hotel, and event industry. In tandem with the recovery of other sectors, the recovery must gradually counteract the outbreak and restore economic performance.

Reference this Research Paper (copy & paste below code):

Samarasinghe GDRS, Bombuwala BDDM, Jayarathne EHRS, Jayaruwan EGAPB, Kuruppu CL, Karunarathna KNP (2021); Exploring the Impact of Destination Health Risk Image on Post Covid-19 Travel Behavior; International Journal of Scientific and Research Publications (IJSRP) 11(12) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.11.12.2021.p12012
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