IJSRP, Volume 8, Issue 12, December 2018 Edition [ISSN 2250-3153]
Dr. Balwinder Kaur
This paper presents the effects of multilevel marketing on relationships and friendships in India. The paper describes what multilevel marketing is, where did it originate from, the way people approach customers and how the customers feel about it. Multilevel marketing is used for product distribution through independent distributors. This paper will also look into the type of mediums these distributors use and how effective each one is in selling their products.