International Journal of Scientific and Research Publications

IJSRP, Volume 4, Issue 8, August 2014 Edition [ISSN 2250-3153]


Influence of Peer in Purchase Decision Making of Smart Phone: A Study Conducted in Coimbatore
      Mr. Anand Christopher, Dr.S.Franklin John & Mr.Clement Sudhahar
Abstract: This article discussing about recently launched Google Android platform, and its online application marketplace for Android smart phones. The project examines the paths to success for third-party developers building applications for Android smart phones by comparing them with application development for the Apple iPhone and factors that influencing mobile brand selection while purchasing new mobiles. Research on related topics shows this mobile ecosystem benefits third-party developers and those application vendors play a critical role in contributing to the success of Android.

Reference this Research Paper (copy & paste below code):

Mr. Anand Christopher, Dr.S.Franklin John & Mr.Clement Sudhahar (2018); Influence of Peer in Purchase Decision Making of Smart Phone: A Study Conducted in Coimbatore; Int J Sci Res Publ 4(8) (ISSN: 2250-3153). http://www.ijsrp.org/research-paper-0814.php?rp=P323043
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