International Journal of Scientific and Research Publications

IJSRP, Volume 11, Issue 6, June 2021 Edition [ISSN 2250-3153]


Social media dynamics of National Sports Federations
      Hitesh Mangtani, Antriksh Jaiswal
Abstract: In order to claim the top spot in the business aspects of Sports, advertising has become the need of the hour. Social media platforms like Twitter, Facebook, Instagram, YouTube and many more have capitalized on the fact of this ‘need of the hour’ concept allowing governing bodies of sports and National Sports Federations (NSFs) to generate a significant amount of revenue by having a considerable base of fans, followers, enthusiasts and viewers - also termed as ‘digital eye-balls’ in the world of broadcasting and media promotions.

Reference this Research Paper (copy & paste below code):

Hitesh Mangtani, Antriksh Jaiswal (2021); Social media dynamics of National Sports Federations; International Journal of Scientific and Research Publications (IJSRP) 11(6) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.11.06.2021.p11413
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