Abstract: Since the opening of the Trans Borneo and toll bridge that connects the Ambawang River District, Kubu Raya district with the city of Pontianak, this area had been isolated into the open area which makes access to the city to be smooth. These conditions of productive land in the District of Ambawang River be one of the strategic areas that became the target of investors, giving rise to unhealthy competitive claims between citizens and immigrants, feared misunderstanding. As its known to people's social life is flural Ambawang River District consists of some dominant ethnic Malays and Dayaks such as indigenous people and ethnic immigrants such as Javanese, Buginese, Madurese and Chinese (China). These periods, they live together in a familial bond that still adhere to the values of cultural wisdom. This study used a qualitative approach comes with a descriptive method.