IJSRP, Volume 9, Issue 2, February 2019 Edition [ISSN 2250-3153]
D.L.S.M. Liyanage, P.D.V.C. Wickramarathne
Abstract:
Theme parks are an important component of the recreation industry. In current competitive environment, any industry need to provide high-quality services in terms of consumers’ tastes and preferences. So, this concept becomes a big part of the total success and a relevant issue even for theme parks. This study endeavors to discover Visitors’ satisfaction in theme park: Special Reference in Saniro Dream paradise Naiwala, Sri Lanka. Repeat visitation and Seven dimensions in service quality (themequal) such as Tangibility, Reliability, Responsiveness and access, Assurance, Empathy, Ambience and repeat visitation are considered as the base for this study.