Abstract: The development and advancement in technology has significantly improved our lifestyle. Technology has made its impact on nearly all the dimensions of life including ways of communication. Advancement in the field of communication has made remarkable improvement, starting from the symbol style of communication to the latest digital mobile equipments and computers. Communication itself has not changed, rather the means, which we use to communicate have changed. The manners associated with the ways we communicate with each other continue to be the key to how we understand each other. As new technology emerges, there are new manners associated with the new method of communication. Present study has descriptively analyzed and discussed the historical development, changing paradigms, latest issues and challenges of organizational communication.