Today, television as one of the rapidly growing broadcast media in Indonesia. Every day the audience get great exposure information from the mass media. In addition to conventional advertising are political advertising that is a magnet that affect television viewers.
Vania Utamie Subiakto (2019); Political Advertising On Mass Media Construction ; International Journal of Scientific and Research Publications (IJSRP)
9(12) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.9.12.2019.p9603