International Journal of Scientific and Research Publications

IJSRP, Volume 6, Issue 9, September 2016 Edition [ISSN 2250-3153]


The Dynamic of Courier Industry in Indonesia and Company’s Response: A Lesson from PT XYZ Strategic Plan
      Zulkarnain, Idqan Fahmi, Agus Maulana
Abstract: Strategic management is a series of managerial decisions and actions that determine the performance of a company in the long term that consists of observations of the situations, strategy formulation, implementation strategies, and evaluation strategies. The purposes of this research are (1) to study the dynamics of a courier company in Indonesia related to the development of ICT and the rise of e-commerce business, (2) to analyze the conditions and the ability of PT XYZ, (3) to analyze industry foresight of PT XYZ, (4) to analyzethe gaps between the results of industry foresight and policy PT XYZ in the future, and (5) to create a strategic action plan and estimated implementation time to minimize the gaps that would occur. The research method used was descriptive method with acase study approach using VRIO analysis, trend analysis, future strategies forecast, scenario planning, gap analysis phase and preparation of the action plans. VRIO analysis shows that most resources have a parity or competitive advantage, while the business trend analysis suggests that future business development is driven mainly by the development of information and communication technology (ICT) which has an impact on changes in many business processes. The development and strengthening of human resources would enhance the ICT system as well as the construct of new services in the cities that are integrated with web based and online real time shipment tracking systems as the main pillars of the actionplanarranged for PT XYZ within the next five years.

Reference this Research Paper (copy & paste below code):

Zulkarnain, Idqan Fahmi, Agus Maulana (2018); The Dynamic of Courier Industry in Indonesia and Company’s Response: A Lesson from PT XYZ Strategic Plan; Int J Sci Res Publ 6(9) (ISSN: 2250-3153). http://www.ijsrp.org/research-paper-0916.php?rp=P575775
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