Abstract: Keerom regency has a high neonatal and perinatal mortality rate. Consequently, Regency Health Services in Keerom proposed a program to improve the neonatal services. In order to conduct the program, some baseline data have to be analyzed. This study aimed to analyze the importance and performance of service quality in neonatal care. Two hundred and fifty three samples collected from Health Centers and analyzed in Cartesians’ diagram. There were 5 service quality dimensions to be analyzed: tangibles, responsiveness, reliability, empathy and assurance.