International Journal of Scientific and Research Publications

IJSRP, Volume 6, Issue 1, January 2016 Edition [ISSN 2250-3153]


Latvian Internet Bank Users Attitude towards Latvian Retail Bank Social Network Activities
      Maira DUMPE
Abstract: The purpose of this article is to investigate how banks can adopt and use social networks for long lasting relationships with their clients. Although Latvian residents internet and social media adoption is quite high, research results indicates that even regular internet bank users is not interested to follow the information which is presented on banks social media profiles

Reference this Research Paper (copy & paste below code):

Maira DUMPE (2018); Latvian Internet Bank Users Attitude towards Latvian Retail Bank Social Network Activities; Int J Sci Res Publ 6(1) (ISSN: 2250-3153). http://www.ijsrp.org/research-paper-0116.php?rp=P494984
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