IJSRP, Volume 2, Issue 8, August 2012 Edition [ISSN 2250-3153]
Dr. Thriveni , Shailesh Raj Urs G. B
Abstract:
Communication plays a significant role in bringing public welfare and development. Selection of media is crucial to further the cause of bringing awareness among the subjects of the society. Communication strategies in matters related to public health percolate from interpersonal to mass communication. This paper focuses on the health communication strategies of Princely Mysore State of twentieth century.