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International Journal of Scientific and Research Publications

IJSRP, Volume 16, Issue 2, February 2026 Edition [ISSN 2250-3153]

The Effectiveness of the Public Media as compared to the Private Media in Sensitizing People on Pollution by the Mines: A case study of ZNBC TV1 and Rise FM Radio in Chingola District, Zambia
     JANE SIMALUMBA, ELIJAH MUTAMBANSHIKU MWEWA BWALYA
Abstract: The study sought to examine whether the public and private media contribute towards the sensitization of the public on pollution from the mines and to establish which media house is more effective between Zambia National Broadcasting Corporation (ZNBC) TV1 and RISE FM radio on public awareness campaign on pollution in Chingola District in Zambia.
Reference this Research Paper (Copy):
JANE SIMALUMBA, ELIJAH MUTAMBANSHIKU MWEWA BWALYA (2026); The Effectiveness of the Public Media as compared to the Private Media in Sensitizing People on Pollution by the Mines: A case study of ZNBC TV1 and Rise FM Radio in Chingola District, Zambia ; International Journal of Scientific and Research Publications (IJSRP) 16(2) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.16.02.2026.p17050
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| ISSN: 2250-3153 | DOI: 10.29322/IJSRP