IJSRP, Volume 8, Issue 11, November 2018 Edition [ISSN 2250-3153]
Phoebe Nyambura Macharia, Dr. Ibrahim Tirimba
Abstract:
The research sought to investigate the effect of product innovation factors on financial performance of deposit taking saccos in Nairobi City County, Kenya. Despite the significance of product innovation, the effect of product innovation factors on financial performance is still misunderstood. Therefore the study sought to investigate the effect of product innovation factors on financial performance of deposit taking saccos in Nairobi City County, Kenya.