Abstract: Indonesia categorized as a mega biodiversity country, with 25% of the species in the world. Because of that, awareness about conservation is urgent, especially for youngster as the next country hope. Lately Social Media has become a trend among youngster. They use it every time and everywhere. Some studies in Indonesia mostly still view social media as marketing advice. In fact, social media also plays an important role in regulating the perceptions of the people who come to the ecotourism site both from the content or the ease of access.