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International Journal of Scientific and Research Publications

IJSRP, Volume 8, Issue 11, November 2018 Edition [ISSN 2250-3153]


Application of Financial Management, Online Marketing, and the Diffusion of Medan Production Technology for Typical Crafts
      Diding Kusnady, Romindo, Yus Epi
Abstract: The creative industry sector contributes positively to the national economy and the economy of the people in the regions. One creative industry is a craft whose export value continues to increase. The value of handicraft exports in 2012 was close to 700 million dollars. In 2016 the handicraft sub-sector contributed Rp. 93 trillion or around 28.5% of Gross Domestic Product (GDP). In the surrounding Medan City there are many potential creative industries, in the form of Micro and Small and Medium Enterprises (SMEs). Politeknik Community Partnership Program (PKM) of Ganesha Medan (Polgan) has a partnership with Syafri Handicraft and Kun Art which is engaged in handicrafts located in Maimun and Medan Perjuangan Districts, Medan City. Most of the raw materials use used materials, such as natural and household waste, namely organic, wood, oil palm, coconut fiber, etc.

Reference this Research Paper (copy & paste below code):

Diding Kusnady, Romindo, Yus Epi (2018); Application of Financial Management, Online Marketing, and the Diffusion of Medan Production Technology for Typical Crafts; International Journal of Scientific and Research Publications (IJSRP) 8(11) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.8.11.2018.p8306
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