IJSRP, Volume 5, Issue 10, October 2015 Edition [ISSN 2250-3153]
Kemunto Egra Arisi, Dr. Fred Mugambi
Abstract:
The research evaluates factors affecting the performance of corporate social responsibility projects by Equity group foundation in order to assist the foundation to overcome performance problems and to improve performance of their corporate social responsibility projects in order to improve the image of the foundation hence increasing its financial performance. The purpose of this study was to establish the factors affecting performance of corporate social responsibility projects in Equity group foundation. The study focused on corporate social responsibility projects undertaken by the Equity Group.