Abstract: This paper examines the environmental impact of the clay industry. Today, the environmental impact of the clay industry has gained a major concern. Among them the major impacts are raw materials of clay is obtained from the earth, digging huge pits in the earths surface, loss of biodiversity, soil erosion, disrupts ecosystems, the formation of sinkholes, changing water quality, and land use. Therefore, this research mainly is aimed to identify the environmental impact and changes that have occurred in the land use patterns, as well as migratory measures that can be applied on the identified several issues of clay mining. The methodology of the research was the mixed method under the holistic approach.