International Journal of Scientific and Research Publications

Home
About Us
Editorial Board

Online Publication

Log In
New User?
       Register Now!
Forgot Password?
       Email Password!


Call For Papers

Call for Research Paper

Authors

Online Submission
Paper Submission Guidelines
Online Publication Charge
Print Publication Charge
How to publish research paper
Publication Certificate
Research Catalogue
Resources
FAQs

Reviewer

Join Reviewer Panel
Reviewer Guidelines

IJSRP Publications

E-Journal
Print Journal

Downloads

IJSRP Paper Format
Instructions

Contact Us

Feedback Form
Contact Us
Site Map

IJSRP, Volume 8, Issue 3, March 2018 Edition [ISSN 2250-3153]



      Nicky Dian Nabilla Justiti, Dr. Adhi Prasetyo, S.T., M.M

Abstract: Smartphone is the telecommunications media that support the changing of technology development and the users growing very rapidly as the number of smartphone companies increasing. The differences on the list of company market leader in Indonesia and in the world shows the different criteria that required by smartphone users in Indonesia and in the world. Since customer’s needs and wants are different and always changing, the smartphone producers have to be sensitive to these changes and due to a very tight competition. The aim of this research is to test the factors inside modified UTAUT2 model; Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Condition, Hedonic Motivation, Price Value, and Habit, that influence the Behavioral Intention and also whether age, gender and income are affecting the factors inside modified UTAUT2 model in the context of Smartphone in Indonesia.

[Reference this Paper]   [BACK]

Ooops! It appears you don't have a PDF plugin for this barrPostingser. you can click here to download the PDF file.

Reference this Research Paper (copy & paste below code):

Nicky Dian Nabilla Justiti, Dr. Adhi Prasetyo, S.T., M.M (2018); The Analysis about Behavior Intention of Customers on Using Smartphone; International Journal of Scientific and Research Publications (IJSRP) 8(3) (ISSN: 2250-3153), DOI: http://dx.doi.org/10.29322/IJSRP.8.3.2018.p7551

IJSRP PUBLICATIONS

Home

About Us
Editorial Board
Call for Paper

Call for Research Paper
Paper Status
IJSRP Paper Format
Join Us

Download e-journal
Join Forum
Invite Friends
Subscribe
Get Social with Us!



Copyright © 2011-2016, IJSRP Inc., All rights reserved.