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IJSRP, Volume 7, Issue 2, February 2017 Edition [ISSN 2250-3153]

      Md. Abu Hasnat, Meshkat Mahbub, Kamrul Islam Talukder , Tasnim Mubasshira

Abstract: As one of Asia's leading telecommunications groups, Axiata has investments in mobile network operations, network infrastructure, and digital internet companies, serving almost 300 million subscribers in 10 countries across the region. In 1015, revenue is USD 5.1 billion, profit after tax USD 0.7 billion. Market capitalization is USD 13.2 billion. They have 275 million subscribers across the nations and employees are 25000. The aim of the study is to investigate the company in term of their business strategy, core competence, competitiveness, the role of technology and management system operation. The study found that One of the important business strategies of Axiata is doing some acquisition of telecommunication companies in several countries which this thing will increase their level of competency, competitiveness and market shares in Asia. In term of the role of technology, Axiata Group also has taken over and built up the strategic companies which those companies knew as a company which based on advanced technology to support Axiata core business such as Edotco and Axiata Digital. Furthermore, in term of management operation the company applying lean system concept which improves operating performance by focusing on the continuous flow of products, materials or services through the value stream by identifies and eliminates all type of waste or non-value-added activities.

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Md. Abu Hasnat, Meshkat Mahbub, Kamrul Islam Talukder , Tasnim Mubasshira (2017); Examine the Performance of Telecommunication Company in Malaysia: A Case from Axiata Group SDN BHD; Int J Sci Res Publ 7(2) (ISSN: 2250-3153).



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